SWEET GREEN
Sweetgreen came to our partner studio looking to reinvent how customers experience online checkout through mobile apps. This was back in 2017 when deliver apps will still figuring out their UI/UX. As part of Sweetgreens mission, the branding and mobile app design needed to make people crave the salad and make it more appetizing than processed foods.
Role
Branding, Mobile App Design, Experience Design
The Challenge
OUR TEAM SET OUT TO TRANSLATE SWEETGREEN’S MISSION OF CONNECTING PEOPLE TO REAL FOOD INTO A BRAND AND ONLINE ORDERING EXPERIENCE.
CONNECT PEOPLE TO REAL FOOD THEY CRAVE
The Solution
USE HIGH END PHOTOGRAPH TO SHOW EVERY ITEM ADDED TO YOUR SALAD SO YOU CAN GET NEXT LEVEL PERSONALIZATION
